Skip to the list
English

Athletic apparel and brands

The 12 companies in this industry listed on the NYSE and Nasdaq are worth $113 bn combined; the largest are NIKE (NKE), Amer Sports, Inc. (AS) and Deckers Outdoor (DECK). For each one: what it does, revenue, margin, free cash flow over the last five years and a score from 0 to 10.

Data as of October 2026

Comfortable leader
12 companies value 113 bn revenue 93 bn margin 7.9% free cash flow 7.2 bn avg. score 5.9
NKE holds 48.8% of the group's value, 3.3x the runner-up
Rank Ticker Company Share Value Revenue Margin FCF 5 years FCF/px Yield What it does · why it is here
1 NKE NIKE
United States · score 6.2
 49% 55 bn 46 bn 6.7% 2.1 bn 3.8% 4.4% World's largest seller of athletic footwear and apparel · World's largest sports brand
2 AS Amer Sports, Inc.
Cayman Islands · score 5.8
 15% 17 bn 7.4 bn 7.6% 0.7 bn 4.1% — Sports brands: Arc'teryx, Salomon, Wilson, Atomic and Peak Performance · Cayman Islands — revenue of $7.4bn
3 DECK Deckers Outdoor
United States · score 7.0
 11% 12 bn 5.5 bn 18.4% 1.1 bn 9.4% — UGG, Hoka and Teva footwear · Owner of UGG and HOKA, the fastest-growing footwear brands of the decade
4 LULU Lululemon Athletica
Canada · score 7.7
 9% 10 bn 11 bn 12.8% 1.4 bn 13.1% — lululemon athletic and yoga apparel · Highest margin in athletic apparel; an established premium brand
5 CROX Crocs, Inc.
United States · score 7.0
 5% 5.8 bn 4.0 bn 14.6% 0.7 bn 12.2% — Casual footwear and accessories · Colorado — revenue of $4.1bn
6 BIRK Birkenstock
Germany · score 5.8
 5% 5.4 bn 2.5 bn 14.8% 0.3 bn 6.1% — Birkenstock sandals and footwear · Centuries-old brand with pricing power and luxury margins
7 SHOO STEVEN MADDEN, LTD.
United States · score 7.1
 3% 3.3 bn 2.7 bn 5.2% 0.2 bn 6.8% 1.9% Fashion footwear, accessories and apparel · New York — revenue of $2.7bn
8 UAA Under Armour, Inc.
United States · score 0.2
 2% 2.0 bn 4.9 bn -10.0% -0.1 bn -4.0% — Athletic apparel, footwear and accessories · Maryland — revenue of $4.9bn
9 WWW WOLVERINE WORLD WIDE INC /DE/
United States · score 6.7
 1% 1.6 bn 1.9 bn 5.8% 0.2 bn 11.0% 2.1% Casual, outdoor, athletic and work footwear and apparel · Michigan — revenue of $1.9bn
10 CAL CALERES INC
United States · score 6.4
 0% 0.4 bn 2.9 bn 1.8% 0.1 bn 15.3% 2.2% Branded footwear and retail, with in-house design and sourcing · Missouri — revenue of $2.8bn
11 RCKY ROCKY BRANDS, INC.
United States · score 5.4
 0% 0.3 bn 0.5 bn 5.7% 0.0 bn 4.8% 1.4% Muck, XTRATUF, Rocky, Durango and Georgia Boot footwear and apparel · Ohio — revenue of $505m
12 ONON On Holding
Switzerland · score 6.0
 — — 3.9 bn 12.3% 0.5 bn — — On Running shoes and sportswear, from Switzerland · The world's fastest-growing running brand

Other industries in the same sector

and 36 industries more
What this is. A catalogue, not a guide. Every industry with stocks listed on the NYSE or NASDAQ, the companies contending for its leadership, what each one does according to its own annual report, and the balance sheet it filed with the SEC.

The score runs from 0 to 10 and compares each company with every other one in the almanac on cash generation, profitability, debt, dividends and consistency over the last five years. The higher it is, the better the company fares in that comparison. Curious how much each part weighs? Ask at the bottom of the page.

Have a question or a suggestion, or found a mistake?

Write here: a question about the score, a missing company or industry, a number that looks wrong. Every message is read, and the email is so I can reply.