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Cleaning and personal care products

The 12 companies in this industry listed on the NYSE and Nasdaq are worth $516 bn combined; the largest are Procter & Gamble (PG), Colgate-Palmolive (CL) and Kimberly-Clark (KMB). For each one: what it does, revenue, margin, free cash flow over the last five years and a score from 0 to 10.

Data as of October 2026

Clear leader
12 companies value 516 bn revenue 144 bn margin 14.9% free cash flow 23 bn avg. score 4.7
PG holds 71.1% of the group's value, 4.9x the runner-up
Rank Ticker Company Share Value Revenue Margin FCF 5 years FCF/px Yield What it does · why it is here
1 PG Procter & Gamble
United States · score 7.0
71% 367 bn 87 bn 18.4% 15 bn 4.1% 2.8% Everyday products: Pampers, Gillette, Ariel and Pantene · World's largest consumer goods company; 20+ billion-dollar brands
2 CL Colgate-Palmolive
United States · score 6.4
14% 74 bn 21 bn 9.7% 3.9 bn 5.2% — Toothpaste, soap, detergents and Hill's pet food · Global toothpaste leader (~40% share) and Hill's premium pet food
3 KMB Kimberly-Clark
United States · score 7.0
7% 35 bn 17 bn 11.8% 1.8 bn 5.2% 4.8% Toilet paper, diapers and personal care: Kleenex and Huggies · Leader in personal care; bought Kenvue (Tylenol, Band-Aid) in 2026
4 CHD Church & Dwight
United States · score 6.6
5% 25 bn 6.2 bn 12.0% 1.1 bn 4.5% 1.2% Cleaning and personal care products, with Arm & Hammer baking soda · Arm & Hammer and OxiClean; a portfolio half premium, half value
5 CLX Clorox
United States · score 5.7
2% 10 bn 6.7 bn 8.7% 0.4 bn 3.9% 5.8% Cleaning and home care products, under the Clorox brand · Dominant US disinfectant brand
6 SPB Spectrum Brands Holdings, Inc.
United States · score 7.0
0% 1.8 bn 2.9 bn 2.8% 0.3 bn 16.5% 2.5% Consumer brands: pet, home and garden, and personal care · Wisconsin — revenue of $2.9bn
7 EPC EDGEWELL PERSONAL CARE Co
United States · score 2.1
0% 1.3 bn 2.2 bn -4.2% 0.1 bn 4.1% 2.2% Personal care: shaving, sunscreen and feminine care · Connecticut — revenue of $2.2bn
8 ODC Oil-Dri Corp of America
United States · score 6.1
0% 1.0 bn 0.5 bn 11.5% 0.1 bn 4.5% 1.0% Sorbent products and cat litter · Illinois — revenue of $494m
9 HNST Honest Company, Inc.
United States · score 3.8
0% 0.5 bn 0.3 bn -3.6% 0.1 bn 9.9% — Clean-formula personal care and hygiene products · California — revenue of $342m
10 ZONE Zone Frontier Inc.
United States · score 1.2
0% 0.0 bn 0.0 bn — -0.0 bn -37.7% — Cleaning products based on pure aqueous ozone · Nebraska — revenue of $3m
11 DSY Big Tree Cloud Holdings Ltd
China · score 1.3
0% 0.0 bn 0.0 bn — -0.0 bn -49.0% — Hygiene and personal care products, from China · China — revenue of $2m
12 TANH TANTECH HOLDINGS LTD
China · score 1.6
— — 0.0 bn -80.9% -0.0 bn — — Bamboo charcoal for purification, deodorizing, agriculture and cleaning, from China · China — revenue of $38m

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What this is. A catalogue, not a guide. Every industry with stocks listed on the NYSE or NASDAQ, the companies contending for its leadership, what each one does according to its own annual report, and the balance sheet it filed with the SEC.

The score runs from 0 to 10 and compares each company with every other one in the almanac on cash generation, profitability, debt, dividends and consistency over the last five years. The higher it is, the better the company fares in that comparison. Curious how much each part weighs? Ask at the bottom of the page.

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